Serif Other Etri 3 is a light, wide, low contrast, upright, normal x-height font.
Keywords: headlines, logos, editorial, posters, packaging, dramatic, fashion, noir, luxury, stylization, distinctiveness, impact, elegance, branding, chiseled, incised, notched, razor-sharp, sculpted.
A decorative serif with sharply tapered, wedge-like terminals and frequent cut-ins that interrupt strokes, creating a chiseled, stencil-adjacent silhouette. The letterforms are narrow and vertical in rhythm, with crisp edges, small apertures in places, and a consistent pattern of notches and separations that add sparkle at display sizes. Numerals and capitals share the same incised logic, producing an overall look that is refined but intentionally fragmented.
Best suited to display settings such as magazine mastheads, fashion and beauty branding, posters, title sequences, and premium packaging where the notched detailing can read clearly. It can also work for short pull quotes or section headers when generous size and spacing are available; it is less suited to small body text where the internal cuts may fill in or reduce clarity.
This typeface feels high-fashion and theatrical, with a poised, editorial tone. Its carved, stencil-like interruptions give it a slightly mysterious, dramatic flavor that reads as curated and image-driven rather than neutral.
The design appears intended to reinterpret a classic serif framework through deliberate cut-outs and knife-like terminals, prioritizing distinctive texture and brandable character. The consistent use of interruptions suggests a display-focused construction meant to stand out in headlines and logotypes.
The sample text shows the distinctive cuts repeating across many letters (including rounds like O/Q and verticals like I/H), producing a consistent, patterned texture. The overall color on the page is clean and modern, but the internal fragmentation adds a deliberate sense of intrigue and stylization.