Sans Normal Ibdab 12 is a light, normal width, monoline, italic, normal x-height font.
Keywords: ui text, branding, packaging, posters, children’s media, friendly, casual, playful, approachable, modern, friendly tone, casual readability, soft modernity, approachable branding, rounded, soft, open counters, humanist, hand-drawn.
This typeface features smooth, rounded strokes with a consistent line weight and a gentle rightward slant. Curves dominate the construction, giving bowls and terminals a soft, almost pen-drawn feel, while corners are lightly rounded rather than sharply cut. Proportions are fairly even and readable, with open counters and simple, unembellished forms; uppercase shapes stay clean and geometric-leaning, while lowercase letters add a more human, informal rhythm. Figures follow the same rounded logic, with simplified forms and a slightly airy presence on the line.
It suits interface copy, labels, and short editorial text where a friendly, informal tone is desired, and it can work well in branding or packaging that aims for approachability. The clear, open shapes also make it a good choice for posters and display uses at larger sizes, especially in playful or lifestyle-oriented contexts.
The overall tone is warm and easygoing, suggesting a casual, friendly voice rather than a strict corporate one. Its soft curves and relaxed slant create a conversational feel that reads as approachable and lightly playful.
The design appears intended to combine the clarity of a rounded sans with a more personal, handwritten-leaning slant, creating a modern, friendly texture that remains legible in continuous reading. It prioritizes smooth curves, simple construction, and an inviting rhythm over strict geometric rigidity.
Spacing appears comfortably open in text, helping maintain clarity despite the informal, handwritten-leaning character. The slanted construction is consistent across letters and numerals, reinforcing a cohesive, flowing texture in longer passages.