Sans Normal Ibmih 2 is a regular weight, narrow, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, social media, headlines, casual, friendly, handwritten, approachable, playful, human touch, casual readability, friendly tone, informal branding, rounded, monoline, soft terminals, humanist, loose rhythm.
A slanted, monoline sans with rounded construction and gently irregular, hand-drawn proportions. Strokes keep a consistent thickness with soft, tapered terminals and simplified joins, producing clean counters and open apertures. Letterforms are compact and slightly condensed, with a lively baseline and subtle variation in widths that gives the set an organic rhythm. Numerals follow the same rounded, informal logic, with smooth curves and uncomplicated forms that stay readable at a glance.
Well suited to friendly branding, packaging, posters, and social graphics where an informal voice is needed. It can also work for short editorial callouts, captions, and UI accents when a human touch is desired, especially at medium to larger sizes.
The overall tone feels informal and personable, like neat marker lettering or casual notes. Its steady stroke weight keeps it clear, while the relaxed shapes and slant add warmth and motion. The result reads as friendly and lightly playful rather than strict or technical.
The design appears intended to blend the clarity of a simple sans with the warmth of casual handwriting, creating an easygoing italic texture that stays legible while feeling personal and contemporary.
The sample text shows consistent spacing and a cohesive slanted texture across mixed-case settings, with smooth, rounded curves maintaining an even color in short passages. The capitals remain simple and understated, pairing comfortably with the softer, more handwritten-feeling lowercase.