Sans Normal Olbuh 17 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' by Durotype, 'Articulo' by Gilar Studio, 'Conamore' by Grida, 'MC Qiluant' by Maulana Creative, 'Almarose' by S&C Type, 'June Pro' by Schriftlabor, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, neutral, confident, friendly, clean, clarity, modern utility, strong presence, straightforward tone, geometric, rounded, minimal, crisp, solid.
A solid, geometric sans with rounded bowls and clean, unmodulated strokes. Curves are smooth and near-circular in letters like C, O, and G, while straight stems and flat terminals keep the overall silhouette crisp. Counters are open and roomy, and the lowercase shows a simple, single-storey construction for a and g, supporting a straightforward, contemporary rhythm. Spacing appears even and stable in text, producing a compact, highly legible texture at display sizes.
It performs best in attention-forward applications such as headlines, posters, and branding where a strong, clean voice is needed. The clear shapes and even spacing also suit signage and packaging, especially where quick recognition and a modern tone are priorities.
The font reads as modern and pragmatic, with a friendly softness coming from its round forms and generous counters. Its weight and clean structure convey confidence and clarity, making it feel direct rather than decorative.
The design appears intended as a contemporary, no-nonsense sans that prioritizes strong presence and clarity through geometric construction and simplified lowercase forms. Its restrained detailing suggests it’s meant to be widely usable across modern graphic contexts rather than tied to a specific historic model.
Uppercase forms are broad and steady, with simple join behavior and minimal quirks. Numerals are clear and sturdy, matching the letterforms’ geometric logic and maintaining consistent visual color in mixed settings.