Serif Forked/Spurred Pugi 3 is a very bold, narrow, low contrast, italic, normal x-height font visually similar to 'Broadside' and 'Korolev' by Device, 'Neusa Neu' by Inhouse Type, 'Merchanto' by Type Juice, and 'Headlines' by TypeThis!Studio (names referenced only for comparison).
Keywords: posters, headlines, sports, packaging, branding, energetic, rugged, retro, sporty, assertive, impact, motion, texture, display, vintage, brushy, spurred, irregular, high-impact, compressed.
A heavy, right-leaning display face with compact proportions and a tightly packed rhythm. Strokes are broadly uniform in thickness, with deliberately uneven contours that create a cut, brush-like edge along curves and diagonals. Terminals show small spurs and forked-looking nicks that interrupt otherwise solid forms, giving the letters a jagged, carved texture. Counters are kept relatively small and sturdy, and the overall silhouette stays dense and punchy, favoring impact over finesse.
Best suited to short, bold copy where the rough terminals and forward slant can do their work—posters, event promos, sports graphics, apparel marks, and energetic brand headlines. It will also stand out on packaging or labels that benefit from a rugged, handcrafted feel. For longer text or small UI sizes, its dense counters and textured edges may reduce clarity.
The tone is loud and kinetic, combining vintage show lettering with a rough, streetwise edge. Its slanted stance and chiseled texture suggest speed, intensity, and a slightly rebellious attitude. The result feels playful but tough—more action poster than formal editorial.
The design appears intended to deliver maximum impact through dense letterforms, a dynamic slant, and decorative spurs that mimic brush or chisel marks. It prioritizes motion and personality, aiming for a retro-leaning display voice that reads quickly and feels aggressive and handcrafted.
The texture is consistent across caps, lowercase, and numerals, helping the set read as a unified family. The strongest visual character comes from the repeated spurs and clipped terminals, which add motion and grit but can also make fine internal details feel busy at smaller sizes.