Sans Normal Redaf 2 is a very bold, narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, children’s media, branding, playful, quirky, friendly, retro, handmade, approachability, whimsy, handmade texture, display impact, retro charm, chunky, rounded, bouncy, soft, informal.
A chunky, rounded sans with softly inflated strokes and subtly uneven contours that create a hand-cut, organic feel. Terminals are blunt and slightly irregular, with gentle curvature throughout and compact counters that stay open enough for display use. Uppercase forms are sturdy and blocky, while the lowercase introduces more bounce and personality, with single-storey shapes and simple, upright construction. Numerals follow the same bulbous, simplified logic, with rounded turns and a slightly wobbly rhythm that keeps the texture lively across lines of text.
Best suited to short display settings where personality is a priority—posters, playful brand marks, packaging callouts, and editorial or social headlines. It can also work for children’s media or event graphics where a friendly, informal voice is desired, while longer text will benefit from generous size and leading.
The overall tone is casual and approachable, leaning into a whimsical, cartoon-like friendliness rather than strict geometric precision. Its unevenness reads as intentionally handmade, giving headlines an upbeat, slightly mischievous energy that feels nostalgic and fun.
The design appears intended to deliver a bold, approachable sans with a handmade, characterful texture—combining sturdy letterforms with gentle irregularity to feel human and lively. It prioritizes impact and charm over neutrality, aiming to stand out in expressive display typography.
In the sample text, the dense weight and tight interior spaces create a strong black presence, so spacing and size will noticeably affect readability. The design’s small irregularities become part of the charm at larger sizes, where the playful rhythm and rounded shapes are most evident.