Sans Normal Burip 10 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, branding, headlines, signage, presentations, clean, neutral, modern, functional, friendly, versatility, legibility, modernity, clarity, geometric, round, open apertures, even rhythm, straight terminals.
This typeface presents a clean, geometric sans structure with smooth circular bowls and evenly weighted strokes. Curves are round and continuous, paired with straight-sided verticals and simple diagonal joins, producing a steady, even rhythm across words. Counters are generally open and clear, and terminals read as plain and unembellished, keeping letterforms crisp and direct. Capitals feel proportionally balanced and tidy, while the lowercase maintains a straightforward, contemporary skeleton with consistent spacing and clear differentiation between forms.
It works well for interface text, product and corporate branding, and general-purpose editorial layouts where a clean sans is needed. The clear, open shapes also suit signage and presentation materials, and it can scale up confidently for headlines while maintaining a composed, modern look.
Overall, the tone is neutral and modern, leaning more toward clarity and utility than personality. The rounded geometry gives it a mild friendliness without becoming casual or playful, making it feel calm, dependable, and contemporary.
The design appears intended as a versatile, everyday sans that prioritizes clarity, consistency, and a contemporary geometric feel. Its restrained detailing suggests it is meant to integrate smoothly across many applications rather than assert a strong stylistic theme.
In the sample text, the design holds together well at larger sizes, with smooth curves and stable proportions that keep paragraphs looking orderly. The numeral set matches the same geometric logic, with simple, easily scannable shapes.