Sans Superellipse Ibmos 7 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Chubbét' by Emboss and 'MPI Gothic' by mpressInteractive (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, chunky, retro, playful, confident, display impact, approachability, retro flavor, brand presence, high visibility, rounded, soft corners, geometric, compact, heavy.
A heavy, rounded sans built from superelliptical shapes: broad strokes, squared-off curves, and softly radiused corners throughout. Counters are tight and often near-circular, giving letters a compact, punchy silhouette. Terminals are blunt and uniform, with minimal modulation; joins and curves feel engineered rather than calligraphic. The design keeps a steady baseline and cap height while allowing glyph-specific widths that create a lively rhythm, especially in wide rounds (O, Q) versus narrower verticals (I, l).
This font performs best in short, bold settings where its dense shapes and rounded corners can read large: headlines, posters, logos, packaging, and retail or wayfinding signage. It can also work for social graphics and title cards where a friendly, high-impact display voice is needed, but its tight counters suggest avoiding very small sizes or low-contrast backgrounds.
The overall tone is bold and approachable, mixing a toy-like softness with strong, poster-ready impact. Its rounded rectangles and dense counters evoke mid-century and arcade-era display lettering, reading as playful and slightly nostalgic while still feeling clean and modern. The weight and compactness project confidence and immediacy, making the voice feel upbeat and attention-grabbing.
The design appears intended as an impact-oriented display sans that replaces sharp geometry with softened, superelliptical construction to feel welcoming while staying assertive. By combining blunt terminals, compact counters, and a consistent rounded-rectangle logic, it aims for strong brand presence with a playful, retro-leaning character.
Distinctive superelliptical bowls and inner counters give the alphabet a cohesive “soft-square” personality. The lowercase shows a sturdy, single-story feel in key forms (e.g., a) and the numerals match the same compact, rounded geometry, helping mixed alphanumerics look consistent in headlines.