Slab Contrasted Ulni 3 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Cassia' by Hoftype; 'ITC Pacella' by ITC; 'Amasis', 'Amasis eText', 'Bookman Old Style', and 'Bookman Old Style Paneuropean' by Monotype; and 'Quercus 10' by Storm Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, editorial, heritage, confident, rugged, friendly, impact, readability, warmth, tradition, statement, slab serifs, bracketed serifs, ball terminals, soft corners, compact joins.
A heavy, display-oriented serif with pronounced slab-like terminals and a subtly bracketed connection into the stems. Strokes show modest contrast, with sturdy verticals and slightly lighter connecting strokes, producing a firm rhythm and strong color on the page. Counters are compact and rounded, and several lowercase forms feature soft, bulb-like terminals (notably on letters such as a, c, f, j), which adds warmth to an otherwise robust structure. Proportions feel slightly expansive, with broad capitals and a stable baseline, while the numerals and punctuation carry the same blocky, high-ink presence.
Best suited to headlines, subheads, pull quotes, and short blocks of copy where weight and character are assets. It can work well for branding, labels, and packaging that want a sturdy, print-forward voice, and for editorial applications where a bold serif presence is needed.
The overall tone blends traditional print authority with an approachable, slightly nostalgic warmth. It reads as confident and emphatic, with a workmanlike sturdiness that can feel both editorial and vintage without becoming overly ornamental.
This typeface appears designed to deliver a strong slab-serif statement with enough rounding and bracketing to keep it personable. The goal seems to be high visibility and a classic, print-rooted feel that remains friendly and readable in display settings.
The design’s strong slabs and rounded terminals create a distinctive silhouette at larger sizes, while the dense stroke weight can reduce interior space in smaller text. Spacing in the sample suggests a solid, poster-like texture that favors impact over airiness.