Slab Contrasted Sera 2 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, signage, packaging, logos, western, industrial, poster-ready, sturdy, retro, impact, ruggedness, nostalgia, legibility, bracketed serifs, rounded corners, compact, blocky, headline.
A very heavy slab serif with compact, blocky letterforms and strongly bracketed, rectangular serifs. Strokes show noticeable but controlled modulation, with thick stems and slightly lighter internal joins, and many terminals are softened by rounded corners rather than sharp cuts. Counters are relatively small and squarish, producing dense texture, while curves (C, S, O) keep a rounded silhouette that contrasts with the squared slabs. The overall rhythm is sturdy and even, with short ascenders/descenders and a consistent, weighty baseline presence.
Best suited to display roles such as posters, headlines, signage, and packaging where its mass and slabs can carry from a distance. It can also work for logo wordmarks and badges that need a rugged, traditional voice, especially when set with generous tracking and ample line spacing.
The font reads as assertive and workmanlike, with a clear vintage poster flavor. Its chunky slabs and softened corners evoke classic Western signage and industrial labeling, projecting strength, practicality, and a touch of nostalgia.
The design appears intended to deliver a bold, durable slab-serif voice optimized for attention-grabbing display typography. Its bracketed slabs, compact proportions, and softened corners suggest a deliberate balance of toughness and approachability for retro-leaning branding and prominent titling.
The numerals and capitals are especially bold and compact, creating strong word shapes at larger sizes. The lowercase maintains the same heavy tone, which increases impact but can make long passages feel dense due to tight counters and substantial ink coverage.