Sans Normal Utnuy 13 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, brand voice, posters, packaging, modern, casual, dynamic, friendly, clean, clarity, readability, approachability, contemporary tone, italic emphasis, slanted, humanist, open, rounded, airy.
A slanted sans with smooth, rounded bowls and gently tapered strokes that keep the color even across words. Curves read as elliptical rather than geometric-perfect, giving the outlines a subtly humanist feel. Terminals are mostly clean and blunt, with occasional soft shaping where strokes turn, and counters stay open for clarity. Spacing appears comfortable and consistent, supporting a steady rhythm in both the uppercase set and the more flowing lowercase.
It works well for user interfaces, product copy, and general editorial settings where a clean sans with a lively slant is desirable. The steady texture and open forms also make it suitable for branding, packaging, and short display lines, where the italic energy can add emphasis without sacrificing readability.
The overall tone is contemporary and approachable, with the italic slant adding motion and informality. It feels energetic without becoming loud, balancing clean construction with a touch of warmth. The result is a friendly, modern voice suited to straightforward communication and light branding.
The design appears intended to provide an everyday sans with built-in forward motion, pairing clear, open letterforms with a consistent slant for emphasis and personality. It aims for versatility—neutral enough for body copy, yet distinctive enough to function as a brand-forward italic in headlines and callouts.
Uppercase forms look stable and simple, while lowercase shapes lean more expressive through rounded joins and smooth shoulders. Numerals match the same slanted, even-color style and remain legible at a glance. In text, the font maintains an easy reading flow, with a cohesive texture and minimal visual interruption between letters.