Sans Superellipse Bymew 7 is a regular weight, very narrow, low contrast, upright, normal x-height font.
Keywords: posters, logotypes, headlines, packaging, signage, art deco, minimal, architectural, retro, condensed, deco revival, streamlined display, modern elegance, geometric clarity, monoline, geometric, rectilinear, rounded corners, tall x-height.
A tall, tightly drawn sans with monoline strokes and a distinctly rectilinear construction. Curves are minimized into rounded-rectangle bowls and softened corners, giving round letters a squared-off, superellipse feel. The verticals dominate, counters are narrow and neatly enclosed, and crossbars and joins are kept simple and clean, producing a crisp, high-rhythm texture. Diagonals are used sparingly and remain slender, while terminals tend toward squared ends with subtle rounding for a polished, machined finish.
Best suited to display settings where its condensed, geometric voice can be appreciated—posters, headlines, branding marks, packaging, and storefront or wayfinding-style signage. It can also work for short subheads or pull quotes when generous tracking and ample line spacing are available.
The overall tone is sleek and architectural, with a pronounced Art Deco and retro-modern flavor. Its narrow proportions and streamlined geometry convey elegance and precision, reading as stylish and slightly theatrical without becoming ornate. The look suggests boutique sophistication, vintage signage, and modernist display typography.
The design intent appears to be a modern, streamlined display sans that echoes Art Deco proportions while keeping the drawing minimal and contemporary. By using rounded-rectangle forms and a consistent monoline stroke, it aims to deliver a distinctive, fashionable voice with strong vertical rhythm and clean reproduction at larger sizes.
Spacing and letterfit appear designed to keep a consistent vertical cadence, creating a strong columnar feel in words. The rounded-rectangle bowls and slim apertures give the face a distinctive personality that stays coherent across both uppercase and lowercase, especially in the tall ascenders and descenders.