Sans Normal Okkim 17 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Boutros Angham' by Boutros, 'Qubo' by Hoftype, 'Belle Sans' by Park Street Studio, 'Agent Sans' by Positype, and 'Tabac Sans' by Suitcase Type Foundry (names referenced only for comparison).
Keywords: branding, headlines, ui text, signage, packaging, clean, modern, confident, friendly, utilitarian, clarity, modernity, impact, versatility, efficiency, geometric, rounded, compact, sturdy, high clarity.
A sturdy sans with compact proportions and generously thick strokes, built from clean, rounded curves and straight cuts. Uppercase forms read simple and geometric, with wide bowls (O, Q) and minimal modulation; terminals are mostly blunt and square, keeping edges crisp. The lowercase shows a single-storey a and g, open apertures, and short, efficient extenders, producing a dense, even texture in paragraphs. Numerals are straightforward and highly legible, with a round 0 and a clean, minimal 1 and 7.
Well-suited to branding systems that need a contemporary, approachable sans, as well as strong headlines and subheads where a compact, weighty texture helps carry emphasis. The clear shapes and open lowercase make it a good fit for UI labels, navigation, and signage where quick recognition matters, and it can also anchor bold packaging or poster typography.
The overall tone is modern and pragmatic with a friendly edge from the rounded geometry. It feels confident and direct rather than expressive, lending a dependable, contemporary voice to headlines and interface copy.
Likely designed to deliver a clean, geometric sans voice with high impact and dependable legibility. The simplified letterforms and rounded construction suggest an emphasis on clarity, consistency, and versatility across display and short text settings.
Spacing and rhythm appear tight and consistent, giving the font a solid color at display sizes while remaining readable in longer samples. Curves look smooth and controlled, and diagonals (V, W, Y, K) maintain a strong, stable presence without becoming sharp or delicate.