Script Pumaz 15 is a regular weight, narrow, very high contrast, italic, short x-height font.
Keywords: branding, packaging, greeting cards, headlines, quotes, playful, charming, handmade, friendly, whimsical, handmade feel, friendly branding, casual elegance, display impact, brushy, rounded, bouncy, looped, monoline accents.
A lively, slanted script with a brush-pen feel, mixing tapered hairlines with fuller, ink-rich strokes. Letterforms are compact and upright-leaning with rounded terminals, frequent entry/exit strokes, and occasional looped joins that suggest cursive construction even when characters are not fully connected. Counters are generally open and soft, with a rhythmic, slightly bouncy baseline and varied stroke endings that create a hand-drawn texture across words. Capitals are simplified and bold, while lowercase forms carry more cursive motion and teardrop-like joins.
Best suited for short, prominent text where personality matters—logos and small-brand wordmarks, packaging callouts, invitations, greeting cards, social posts, and quote-style headlines. It can also work for light editorial accents, but its strong handwritten texture favors display sizes over dense, continuous reading.
The overall tone is informal and personable, with an upbeat, crafty character that feels inviting rather than ceremonial. Its brushy contrasts and springy rhythm give it a cheerful, handwritten warmth suited to expressive, human-centered messaging.
The design appears intended to capture an approachable brush-script signature look with clear, friendly letterforms and expressive contrast. It prioritizes charm and spontaneity while maintaining consistent proportions and enough structure for legible display typography.
Spacing appears intentionally uneven in a natural way, enhancing the organic look; some glyphs read more print-like while others lean more cursive, creating a casual mixed-script flavor. Numerals follow the same handwritten logic with rounded shapes and prominent stroke modulation, keeping the set visually cohesive in display use.