Sans Contrasted Isha 13 is a bold, very wide, very high contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, logos, packaging, sporty, dynamic, aggressive, retro, impact, speed, branding, display, slanted, compressed, angular, ink-trap-like, cut-in terminals.
A slanted, display-oriented sans with sharply cut terminals and pronounced wedge-like joins that create a fast, forward-leaning silhouette. Forms are compact and tightly drawn, with broad horizontals and tapered strokes that produce a crisp, aerodynamic rhythm across words. Counters tend to be small and partially closed by heavy curves, while diagonals and apexes resolve into pointed, knife-edge corners. Numerals and capitals share the same assertive construction, with distinctive cut-ins and notches that read like purposeful shaping rather than rounded softness.
Best used for headlines, titles, posters, and branding where bold, kinetic word shapes are desirable. It suits sports and performance-oriented identities, event graphics, and punchy packaging callouts. Use at medium-to-large sizes to preserve the clarity of its tight counters and sharp interior cut-ins.
The overall tone is energetic and competitive, with a mechanical, speed-driven attitude. It evokes motorsport, athletic branding, and late-20th-century display typography where impact and momentum matter more than neutrality. The sharp terminals and dense massing give it a confident, slightly aggressive voice suited to high-intensity messaging.
The design appears intended to deliver maximum impact with a sense of speed and precision, using angular terminals and dense forms to create a distinctive, high-energy texture. Its construction prioritizes dramatic silhouettes and forward motion over understated text readability, positioning it as a strong display option for attention-grabbing typography.
The face relies on strong silhouettes and internal notches for character, which can produce striking word shapes at large sizes but may feel dense in tight settings. The slant and tight counters emphasize motion, and the consistent angular finishing helps maintain a cohesive texture across mixed case and numerals.