Sans Normal Arnod 7 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Intro' by Fontfabric, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, and 'Flogotop' by Smartfont (names referenced only for comparison).
Keywords: ui text, body text, product design, signage, presentations, modern, clean, neutral, friendly, functional, versatility, legibility, ui readiness, neutral tone, approachable geometry, rounded, open apertures, even rhythm, unobtrusive, crisp.
This typeface is a straightforward sans with rounded construction and smooth, continuous curves. Strokes are fairly even, with clean terminals and minimal modulation, giving a consistent color across lines of text. Counters are open and generous, and many joins and shoulders are softly shaped rather than angular. The proportions feel balanced and readable, with clear differentiation between similar forms and a generally tidy, contemporary rhythm.
It suits interface and product typography where clarity and consistency are priorities, and it holds up well for general-purpose reading in short-to-medium passages. The open shapes and even texture also make it a good candidate for wayfinding, dashboards, forms, and straightforward editorial or presentation use.
The overall tone is modern and unobtrusive, leaning toward a friendly neutrality rather than overtly technical or expressive. Its rounded geometry adds approachability while staying professional and restrained, making it feel dependable and easy to read.
The design appears intended as a versatile, general-purpose sans that emphasizes legibility and visual calm. Its rounded, geometric-leaning forms suggest a focus on contemporary usability across print and screen while remaining neutral enough to pair with more expressive display faces.
Round letters maintain stable, circular bowls, while straighter forms keep crisp alignment without sharp, aggressive corners. Numerals match the text style closely, with smooth curves and clear silhouettes suited to mixed alphanumeric settings.