Sans Normal Apmoh 13 is a regular weight, normal width, monoline, upright, short x-height font.
Keywords: headlines, branding, packaging, posters, signage, playful, retro, friendly, quirky, optimistic, distinctive terminals, retro tone, friendly display, geometric clarity, rounded, soft, geometric, high-contrast joins, tapered terminals.
A rounded, geometric sans with monoline strokes and frequent pointed, wedge-like terminals that create crisp joins and a slightly chiseled finish. Counters are generally circular and open, while curves often end in small triangular cuts that add texture without breaking overall smoothness. The proportions mix broad rounds (O, C, G) with more angular constructions (A, K, W, Z), producing a lively rhythm and subtly uneven color across different letters. Lowercase forms are compact with simple, single-storey shapes and a small, neat i dot, giving the face a clean but characterful silhouette.
Best suited for headlines, logos, and short blocks of text where its rounded geometry and distinctive terminals can carry personality. It works well in branding, packaging, posters, and signage for playful or retro-leaning identities, and can also serve as an accent typeface alongside a more neutral text face.
The overall tone is cheerful and approachable, with a mid-century/retro flavor driven by circular geometry and stylized terminal cuts. Its distinctive wedge endings and bouncy proportions make it feel informal and expressive rather than strictly utilitarian.
The design appears intended to blend clean geometric construction with a signature terminal treatment, creating a readable sans that still feels decorative. Its goal seems to be delivering a friendly, modern-retro voice for display and identity work while remaining straightforward in structure.
Capitals read strong and emblematic, while the lowercase leans more casual, making mixed-case text feel conversational. Numerals appear rounded and friendly, with bold, graphic curves that suit display sizing where the terminal details can be appreciated.