Sans Normal Akrul 1 is a bold, wide, monoline, upright, normal x-height font visually similar to 'Conneqt' by Roman Melikhov (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, signage, friendly, playful, modern, approachable, soft, approachability, modern branding, display clarity, soft geometry, rounded, geometric, open, sturdy, clean.
A heavy, rounded sans with largely monoline strokes and broad, open counters. Forms lean geometric—built from near-circular bowls and smooth arcs—while terminals are consistently softened, giving corners a gently chamfered feel rather than sharp cuts. Uppercase proportions are wide and stable with generous internal space (notably in C, G, O, Q), and the lowercase follows a single-storey, simplified construction with compact joins and minimal contrast. The numerals are similarly rounded and robust, with clear silhouettes and ample counter shapes in 6, 8, and 9.
Best suited to headlines and short-to-medium text where a bold, welcoming voice is desired, such as branding, packaging, posters, and wayfinding or signage. It can also work for UI labels and marketing callouts when a softer, more human geometric sans is needed.
The overall tone is friendly and contemporary, with a slightly toy-like softness that reads as approachable rather than technical. Its rounded geometry and sturdy weight suggest confidence and warmth, making text feel upbeat and easygoing.
The font appears designed to deliver a modern geometric sans feel while reducing severity through rounded terminals and simplified, high-legibility shapes. Its intention seems focused on creating a distinctive, friendly display voice that remains clean and readable across varied contexts.
The design emphasizes smooth rhythm and even color in text, with distinctive, highly rounded bowls and consistent terminal treatment across letters and figures. The forms prioritize clarity at display sizes, where the softened corners and open counters become a defining visual signature.