Serif Flared Ekrov 7 is a regular weight, normal width, high contrast, upright, normal x-height font.
Keywords: editorial, book text, magazines, headlines, invitations, classic, literary, formal, refined, classic voice, editorial clarity, elegant contrast, traditional authority, bracketed serifs, tapered terminals, calligraphic, sharp apexes, open counters.
This serif face shows pronounced thick–thin modulation with crisp, bracketed serifs and subtly flared stroke endings that widen as they meet the terminals. Capitals feel stately and well-proportioned, with sharp apexes on A and V-like forms and clean, sculpted joins. Lowercase maintains a steady rhythm with moderately open counters and tapered entry/exit strokes that add a faint calligraphic pull. Numerals share the same contrast and finishing, with smooth curves and clear, traditional proportions that sit comfortably alongside the text forms.
It is well suited to editorial typography—magazines, essays, and book interiors—where its contrast and detailing can convey sophistication without overpowering the text color. The capitals and numerals also make it effective for display roles such as section heads, pull quotes, formal announcements, and invitation-style settings.
Overall, the design reads as traditional and cultivated, carrying a bookish, editorial tone. The sharp serifs and strong contrast suggest formality and authority, while the tapered terminals keep it from feeling overly rigid, adding a quiet elegance.
The design appears intended to deliver a classic serif voice with heightened contrast and refined finishing, balancing strong vertical structure with slightly calligraphic tapering. Its consistent detailing across caps, lowercase, and figures suggests a focus on cohesive text and display use within the same visual system.
Stroke endings often resolve into pointed or gently broadened terminals rather than blunt cuts, reinforcing the flared impression. Round letters (C, O, G, e, o) show controlled, even curves and a consistent contrast pattern, helping long passages maintain a composed texture.