Sans Normal Panug 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'BR Omega' by Brink, 'Madani' and 'Madani Arabic' by NamelaType, and 'Causten Round' by Trustha (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, approachability, impact, clarity, modern branding, rounded, soft corners, geometric, chunky, high legibility.
A heavy, rounded sans with broad strokes and softened terminals throughout. The forms lean geometric, favoring circular and oval bowls and smooth joins, with minimal stroke modulation and a compact, sturdy build. Counters are open enough to stay readable at large display sizes, while the overall silhouette remains dense and punchy. Numerals and capitals share the same thick, even color, creating a consistent, billboard-like presence.
Best suited for display settings where bold, friendly clarity is needed: headlines, posters, logos and brand wordmarks, packaging, and short UI or signage phrases. The strong weight and rounded construction help it hold up well in high-contrast applications and at distance.
The tone is approachable and upbeat, pairing assertive weight with friendly rounded edges. It reads contemporary and casual rather than technical, giving headlines a warm, welcoming voice without losing impact.
The design appears intended to deliver maximum impact with a softened, approachable personality—combining geometric construction with rounded terminals to keep large text feeling friendly rather than harsh.
Round characters such as O, C, and G appear nearly circular, reinforcing the geometric theme, while diagonals (V, W, X) remain blunt and stable due to the softened corners. Lowercase shapes keep a simple, single-storey feel where applicable, supporting an informal, modern rhythm in text samples.