Sans Normal Yibir 1 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'AG Royal' and 'Akzidenz-Grotesk Next' by Berthold, 'Passenger Sans' by Indian Type Foundry, 'Prachason Neue' by Jipatype, 'Monto Grotesk' by Lucas Tillian, 'MVB Embarcadero' by MVB, and 'Helvetica Now' by Monotype (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, stickers, rugged, energetic, handmade, retro, loud, impact, handcrafted, vintage print, headline, brushy, textured, chunky, informal, posterlike.
A heavy, right-slanted sans with broad proportions and a distinctly textured edge. Strokes look brush- or marker-driven, with uneven outlines, slight ink spread, and occasional flats and nicks that create a gritty silhouette. Counters are generally open and rounded, while joins and terminals feel blunt and compressed, giving the letters a compact, blocky rhythm despite the slant. The lowercase is straightforward and sturdy, with simple forms and a solid, high-visibility presence; numerals match the same chunky, slightly irregular construction.
Best suited to display roles where impact matters: posters, large headlines, branding marks, and packaging that benefits from a gritty, handcrafted voice. It can also work for short callouts, labels, and social graphics where the textured edges can be appreciated at larger sizes.
The overall tone is bold and assertive, with a handmade grit that reads as lively and unpolished in a deliberate way. It suggests casual confidence and a vintage, screen-printed sensibility—more street and poster than corporate or editorial. The texture adds personality and motion, making even short words feel loud and energetic.
The design appears intended to deliver a bold, slanted sans with a convincing printed/inked texture—capturing the feel of brush lettering or rough screen print while keeping letterforms simple and highly legible. Its wide stance and heavy mass aim for instant visibility and character in attention-grabbing applications.
The distressed perimeter remains consistent across the alphabet, helping it feel like a cohesive display cut rather than random roughening. Spacing in the samples appears generous enough to keep the dense shapes from clumping, and the slant adds forward momentum that emphasizes headlines and emphatic phrases.