Sans Other Ubpo 7 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: children’s, posters, packaging, social media, craft branding, playful, handmade, friendly, casual, quirky, handwritten feel, friendly branding, informal voice, playful display, rounded, monolinear, soft terminals, irregular, bouncy.
A casual, hand-drawn sans with mostly monolinear strokes and softly rounded terminals. Letterforms show deliberate irregularities in stroke edges and curvature, giving a lively, marker-like texture while maintaining clear, readable silhouettes. Proportions are compact and slightly condensed, with open counters and simple construction; verticals stay mostly straight while bowls and diagonals wobble subtly for a human rhythm. Uppercase forms are clean and pared back, and the lowercase includes single-storey a and g with simplified, friendly shapes.
Well-suited to playful headings, packaging, labels, classroom materials, and friendly brand touchpoints where a handmade voice is desired. It also works for short UI or social captions when you want warmth and personality more than strict typographic neutrality.
The overall tone is approachable and informal, with a quirky, doodled energy that feels conversational rather than corporate. Its slight wobble and soft endings create a warm, kid-friendly personality that reads as handmade and upbeat.
The design appears intended to mimic quick hand lettering with consistent simplicity and legibility, balancing a clean sans foundation with intentional imperfections to create an inviting, human feel.
In text, the uneven stroke behavior adds charm but also creates a textured color, especially in long passages. Numerals and punctuation keep the same loose, drawn quality, helping headlines and short lines feel cohesive and personable.