Sans Normal Akrow 2 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Redtone' by 38-lineart, 'Giriton' by Hazztype, 'Hurme Geometric Sans 1 & 2' by Hurme, 'Postmark Display' by Milan Pleva, and 'Olyford' by NicolassFonts (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, friendly, clean, confident, approachable, clarity, impact, modernity, approachability, simplicity, geometric, rounded, high-contrast counters, smooth curves, crisp terminals.
A sturdy geometric sans with broad, even strokes and smoothly rounded bowls. Circular forms (O, C, G, o, e) read as near-perfect geometry, paired with straight-sided stems that feel stable and vertical. Corners are generally softened by curvature rather than sharp breaks, while terminals tend to finish cleanly with minimal shaping. The lowercase shows compact, well-contained counters (notably a, e, s) and a single-storey a, creating a simple, contemporary texture in text.
This font is well suited to headlines, branding, and short-to-medium display text where bold, rounded geometry can carry a message quickly. It also fits packaging and signage that benefit from high visibility and a friendly, contemporary feel.
The overall tone is modern and friendly, with a confident, straightforward voice. Its rounded geometry and generous shapes feel approachable and consumer-facing, while the solid weight gives it strong presence for attention-grabbing headlines.
The design appears intended to deliver a contemporary, geometric look with maximum impact and easy recognition. Its simplified shapes and consistent curves suggest a focus on legibility at larger sizes and a clean, modern brand aesthetic.
The design emphasizes clarity through strong internal openings and consistent curvature, giving words an even rhythm at larger sizes. Figures are similarly robust and simple, matching the letterforms’ geometric logic and making them visually prominent in display contexts.