Sans Normal Addad 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Giriton' by Hazztype, 'Clear Sans Screen' and 'Clear Sans Text' by Positype, 'Core Sans C' by S-Core, 'Pulp Display' by Spilled Ink, and 'Segment' by Typekiln (names referenced only for comparison).
Keywords: branding, headlines, posters, ui, packaging, modern, clean, dynamic, friendly, informal, modernize, add motion, stay readable, soften tone, rounded, oblique, geometric, open apertures, soft terminals.
This typeface is an oblique sans with rounded, geometric construction and a smooth, even stroke. Curves are broadly circular and corners are gently softened, giving the forms a polished, contemporary feel rather than a rigid mechanical one. Spacing reads comfortable and consistent in text, with open counters and clear apertures that keep the rhythm light and readable. Figures follow the same rounded logic, with straightforward, legible shapes that sit comfortably alongside the letters.
It works well for contemporary branding and marketing where a clean, lively voice is needed, and it scales nicely for headlines and short display lines. The open shapes and steady rhythm also suit interface labels and product packaging where readability and a friendly tone are important.
The overall tone is modern and approachable, with an energetic slant that suggests motion and forward momentum. Its soft, rounded geometry keeps it friendly and non-authoritarian, making it feel more casual than corporate while still staying neat and controlled.
The design appears intended to deliver a modern, approachable sans with a built-in sense of motion, balancing geometric smoothness with practical readability for everyday display and text settings.
The italic angle is steady across the set and the shapes maintain consistent curvature, producing a cohesive texture in longer lines. The design favors clarity over quirks, with a restrained personality that comes mostly from its rounded geometry and oblique stance.