Sans Superellipse Kivo 7 is a very bold, wide, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, tech branding, product packaging, futuristic, sporty, techy, dynamic, assertive, speed cue, modern branding, high impact, geometric clarity, rounded, oblique, extended, soft corners, geometric.
A heavy, obliqued sans with extended proportions and a distinctly rounded-rectangle construction. Strokes are monolinear and strongly weighted, with softened corners and squared-off curves that give counters a superelliptical feel. Terminals are mostly blunt and smoothly finished, and the overall rhythm is compact and punchy despite the width. Numerals and letters share consistent rounding and a slightly compressed internal space, keeping the texture bold and uniform in display settings.
Best suited to bold headlines, poster typography, and branding where a contemporary, performance-oriented voice is desired. It can work well for logos, esports or sports identities, tech product marks, and packaging callouts, especially at medium to large sizes where the rounded geometry stays clear.
The design reads fast and modern, combining a streamlined, aerodynamic slant with soft geometric rounding. It projects a sporty, tech-forward attitude—confident and energetic rather than delicate or formal.
The letterforms appear designed to blend geometric precision with friendly rounding, using an oblique stance and extended width to suggest speed and modernity. The consistent monoline build and squared-round counters prioritize a strong, graphic silhouette for high-impact display use.
The slant is pronounced and consistent across cases and figures, and the rounded-square geometry is especially evident in bowls and counters. Spacing appears tuned for impact in short lines, with dense black shapes that benefit from generous tracking when used at larger sizes.