Sans Normal Vulan 10 is a bold, normal width, low contrast, upright, short x-height font visually similar to 'Glendale' and 'Lequire' by Sarid Ezra (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, approachable, playful, modern, chunky, friendly impact, brand voice, display clarity, modern simplicity, rounded, soft corners, compact, clean, heavy.
A heavy, rounded sans with smooth curves and softly squared terminals that keep the texture dense and even. Strokes are sturdy and largely monolinear, with generous counters and simplified joins that read clearly at display sizes. The uppercase has broad, stable geometry with circular bowls and open apertures, while the lowercase is compact with a relatively low x-height and short extenders, creating a squat, economical rhythm. Numerals follow the same rounded construction, with consistent stroke endings and a solid, contemporary feel.
Best suited to headlines and short-form copy where its thick, rounded forms can carry personality—brand marks, packaging, posters, and signage. It can also work for UI labels or callouts when a friendly, high-impact voice is needed, though the compact lowercase suggests it will be strongest at medium-to-large sizes.
The overall tone is friendly and approachable, with a slightly playful, chunky presence that feels contemporary rather than strictly corporate. Rounded corners and uncomplicated forms soften the impact of the heavy weight, making it feel welcoming and informal while still reading as confident and direct.
The design appears intended to deliver high impact with a softened, approachable tone, using rounded geometry and compact proportions to stay legible while projecting warmth. It balances contemporary simplicity with a slightly playful, chunky texture for attention-grabbing display use.
Spacing appears comfortable for a bold display face, producing a cohesive block of text without looking cramped. The design language stays consistent across letters and figures, emphasizing simple curves, stable verticals, and smooth, rounded shapes.