Sans Normal Bodam 14 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Innova' by Durotype, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Mundial Narrow' by TipoType, and 'Segment' by Typekiln (names referenced only for comparison).
Keywords: ui text, body text, editorial, signage, branding, neutral, modern, clean, friendly, utilitarian, versatility, readability, neutrality, clarity, modernity, rounded, geometric, monolinear, open apertures, balanced.
A clean sans with rounded, geometric construction and largely monolinear strokes. Curves are smooth and near-circular in letters like C, O, and G, while straight-sided forms (E, F, H, N) stay crisp with subtly softened joins. Counters are open and generous, terminals are mostly plain and straight, and overall proportions feel steady and evenly spaced, supporting clear word shapes in continuous text.
Works well for UI copy, product text, and general editorial typography where clarity and even rhythm matter. Its rounded geometry also suits wayfinding and straightforward branding systems that need a modern, approachable sans without strong stylistic quirks.
The tone is neutral and contemporary, with a slight friendliness coming from the rounded bowls and smooth curves. It reads as practical and straightforward rather than decorative, giving it a dependable, no-nonsense voice for everyday interface and editorial use.
The design appears intended as a versatile workhorse sans that prioritizes clarity, consistency, and an easy reading texture. Its rounded geometric shapes suggest a goal of modern neutrality with a touch of warmth, suitable for broad, multi-context typography.
Uppercase forms appear stable and well-centered, with a simple, legible G and a balanced S. Numerals are clear and modern, with round forms (0, 8, 9) matching the letter curves and angled digits (2, 7) keeping a tidy, consistent rhythm.