Sans Normal Larew 11 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Croih' by 38-lineart, 'Urania' by Hoftype, 'Glimp' and 'Glimp Rounded' by OneSevenPointFive, 'Identidad' by Punchform, 'Malnor Sans' by Sikifonts, and 'Eloquia' by Typekiln (names referenced only for comparison).
Keywords: headlines, posters, sportswear, branding, packaging, sporty, assertive, contemporary, dynamic, friendly, impact, momentum, modernity, approachability, slanted, rounded, compact, chunky, smooth.
A heavy, right-slanted sans with broad, rounded forms and a solid, uniform stroke presence. Counters are generally open and circular-to-oval, while joins and terminals stay smooth and blunt, emphasizing mass over finesse. The italic construction reads as a true oblique with a consistent forward rhythm across caps, lowercase, and figures, and the overall spacing feels sturdy and headline-oriented rather than delicate.
Best suited to short, high-impact settings such as headlines, posters, brand marks, and packaging where the strong slant and dense color can carry the message. It also fits sports and performance-oriented graphics, and works well in large-size UI moments like hero banners or promotional callsouts where legibility and punch matter more than long-form reading comfort.
The tone is energetic and confident, with a forward-leaning motion that suggests speed and momentum. Its bold, rounded shapes keep it approachable while still feeling impactful and attention-grabbing.
The design appears intended to deliver a strong, modern display voice with a sense of movement, combining substantial weight with rounded geometry for an energetic but friendly presence.
Uppercase shapes lean toward simple geometric silhouettes with softened corners, and the lowercase maintains clear differentiation with single-storey-style forms in several characters and generously rounded bowls. Numerals appear robust and highly legible, matching the same slanted, heavy-set texture as the letters for cohesive display use.