Sans Normal Lagor 6 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Antebas' by Lafontype, 'Glence' by Nine Font, 'Mundial' by TipoType, and 'Segment' by Typekiln (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, confident, sporty, modern, friendly, punchy, high impact, dynamic emphasis, brand voice, display clarity, oblique, rounded, geometric, compact, clean.
A heavy, oblique sans with broad proportions and smooth, geometric construction. Strokes are thick and largely uniform, with rounded curves and clean terminals that keep counters open despite the weight. The slant is consistent across uppercase, lowercase, and figures, producing a forward-leaning rhythm; diagonals (A, K, V, W, X, Y) feel sturdy and stable rather than sharp. Lowercase forms are simple and compact, with a single-storey a and g, and a short, pragmatic crossbar on t that reads clearly at display sizes. Figures are bold and blocky, matching the letterforms in width and presence.
Best suited to large-scale typography where impact and immediacy matter—headlines, posters, sports and lifestyle branding, packaging, and bold on-screen callouts. It can work for short subheads or UI highlights when spacing is opened up, but the dense color is more naturally at home in display settings.
The overall tone is energetic and assertive, with a contemporary, action-oriented feel. Its rounded geometry keeps it approachable, while the strong weight and steady slant add momentum and emphasis.
This design appears aimed at delivering maximum visual punch with a streamlined, geometric sans structure and a built-in sense of motion from the consistent slant. The intention is likely to provide a modern, brand-ready italic that stays clean and legible while projecting strength and speed.
A relatively high stroke-to-counter ratio makes it most effective when given generous tracking and line spacing, especially in longer lines. The wide footprint and oblique stance create strong horizontal drive, making the texture feel dense and headline-forward.