Slab Contrasted Fado 2 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, headlines, logos, packaging, signage, western, playful, rugged, retro, posterish, impact, vintage feel, attention-grabbing, wood-type homage, friendly ruggedness, chunky, blocky, bracketed, rounded, soft corners.
A chunky slab-serif design with heavy, block-like stems and broad, squared serifs that read as softly bracketed rather than razor-sharp. Counters are generous for the weight, while joins and terminals show subtle rounding and occasional notched/ink-trap-like cut-ins that add texture and keep interior spaces open. Uppercase forms feel compact and emphatic, and lowercase maintains a sturdy rhythm with clear, bulbous bowls and short, stout extenders, creating a dense, high-impact color in text and headlines.
Best suited for display use where a loud, confident voice is needed—posters, headlines, product packaging, badges, and brand marks. It can work in short paragraphs at larger sizes, but its heavy texture and distinctive slabs are most effective in titles, callouts, and signage.
The overall tone evokes classic wood-type and frontier poster lettering, with a friendly, slightly rough-hewn character. It feels bold and humorous rather than formal, lending an approachable “old-time” energy that suits attention-grabbing messaging.
The design appears intended to reinterpret bold slab-serif wood-type traditions for modern display work, prioritizing punchy silhouettes, open counters, and a lively printed texture. Its shapes balance ruggedness with friendliness to create an instantly recognizable, vintage-leaning voice.
Numbers and capitals have a sign-painting/letterpress flavor with intentionally sturdy silhouettes and small irregularities that keep the texture lively. Spacing appears designed for impact, producing a strong, dark typographic mass that holds together well in short lines.