Sans Normal Vebab 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Capitana' by Floodfonts (names referenced only for comparison).
Keywords: brand voice, editorial, ui text, packaging, advertising, modern, friendly, clean, casual, approachable, friendly modernity, readable emphasis, conversational tone, smooth text flow, rounded, soft terminals, open apertures, humanist, lively.
This is a slanted sans with rounded, softly tapered terminals and an even, low-contrast stroke. Curves dominate the construction, with generous bowls and open counters that keep letterforms airy and readable. The proportions feel balanced with a moderate x-height, and the rhythm is smooth and consistent across uppercase, lowercase, and numerals. Diagonals and joins are slightly softened, giving the design a polished, contemporary texture rather than a mechanical one.
It suits brand systems that want a contemporary, personable tone, as well as editorial layouts where an italic voice is used heavily for emphasis or quotation. The open shapes and smooth rhythm also make it a good fit for UI copy, product packaging, and advertising where clarity and friendliness are both important.
The overall tone is modern and friendly, with a casual energy that comes from the steady slant and rounded shaping. It reads as approachable and non-authoritarian—more conversational than corporate—while still maintaining a clean, professional finish.
The design appears intended to provide a warm, readable italic sans that feels modern and fluid, combining geometric roundness with humanist softness for versatile, everyday typography.
Spacing appears comfortable and slightly lively, supporting longer lines of text without looking rigid. Numerals follow the same rounded, open style as the letters, and the slant is consistent enough to work in continuous reading rather than only for emphasis.