Sans Normal Vigot 10 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Bond' by 4RM Font, 'Aftermath' by Bosstypestudio, 'Celex Grotesk' by Designova, 'Aspira' by Durotype, and 'June' and 'June Pro' by Schriftlabor (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, signage, sporty, confident, modern, energetic, friendly, emphasis, momentum, clarity, approachability, rounded, slanted, clean, sturdy, lively.
A slanted sans with a smooth, rounded construction and sturdy, even strokes. Curves are generous and continuous, while terminals tend to be softly cut rather than sharply pointed, giving the letters a compact, cohesive feel. The proportions read fairly neutral overall, with open counters and clear interior space in forms like C, G, O, and e. Uppercase shapes are simple and stable, while the lowercase shows a more conversational rhythm with single-story a and g and a gently curved r, all maintaining consistent weight and spacing.
Well suited to branding and display contexts where a modern, energetic voice is needed, such as sports, lifestyle, and tech-adjacent identity work. It also performs well for short blocks of emphasized text—titles, callouts, packaging, and signage—where the slant and rounded forms help maintain clarity at larger sizes.
The overall tone is upbeat and assertive, combining the forward motion of the slant with friendly rounding. It feels contemporary and practical rather than formal, projecting momentum, clarity, and approachability.
The design appears intended to deliver a bold, forward-leaning sans voice with softened geometry, balancing impact with approachability. Its consistent stroke behavior and rounded forms suggest a focus on clear, contemporary communication with a dynamic presence.
Numerals appear rounded and sturdy, matching the letterforms’ soft geometry and consistent stroke logic. The slant is pronounced enough to add speed and emphasis, yet the letterforms remain legible and controlled in longer text samples.