Sans Superellipse Habud 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Carnac', 'Carnas', 'Epoca Pro', 'Orgon', and 'Orgon Plan' by Hoftype; 'Diodrum Arabic', 'Diodrum Cyrillic', and 'Diodrum Greek' by Indian Type Foundry; and 'Anago' by Positype (names referenced only for comparison).
Keywords: branding, headlines, packaging, ui labels, posters, friendly, confident, modern, playful, approachable, high impact, friendly modernity, clarity, brand voice, rounded, soft corners, chunky, compact, geometric.
A heavy, rounded sans with corners that feel softly squared rather than purely circular, giving many letters a superellipse-like construction. Strokes are consistently thick with minimal contrast and a compact, sturdy overall color. Curves are smooth and full, while joins and terminals tend to end in blunted, slightly squared shapes that keep the forms crisp. The lowercase shows a single-storey a and g, open apertures, and broadly proportioned counters that stay clear even at small sizes; figures are similarly solid and simple with wide, stable shapes.
This font works best where strong presence and quick readability are needed: brand marks, packaging, headlines, signage, and short UI labels. It can hold up in medium-size text for marketing or in-app messaging, especially when a warm, modern tone is desired. In long-form settings it will be most effective for emphasis, pull quotes, or section headings rather than continuous body copy.
The tone is upbeat and approachable, combining a friendly softness with a confident, poster-ready weight. Its rounded geometry reads contemporary and slightly playful, without feeling quirky or informal to the point of novelty. Overall it suggests an accessible, product-forward voice suited to energetic branding.
The design appears intended to deliver a bold, contemporary sans that feels friendly through rounded corners while remaining clean and efficient in silhouette. Its geometry and uniform stroke weight prioritize clarity, consistency, and strong visual impact across both display and interface contexts.
Spacing appears even and purposeful, producing a dense, high-impact text block in the sample while maintaining recognizable letter shapes. The design’s softly squared rounding gives it a distinctive industrial-meets-friendly flavor compared with fully round grotesks.