Sans Normal Borev 6 is a bold, wide, monoline, upright, normal x-height font.
Keywords: headlines, branding, packaging, posters, kids media, playful, friendly, retro, soft, friendliness, approachability, display impact, modern retro, rounded, bubbly, geometric, smooth, chunky.
A rounded sans with smooth, monoline strokes and generously curved terminals throughout. Counters are mostly circular or oval, giving letters a compact, padded feel, while corners and joins are softened into continuous curves rather than crisp angles. Proportions read slightly expanded, with broad bowls and open apertures (notably in forms like C, G, and S), and a steady, even rhythm across text. Numerals follow the same rounded construction, with simple, highly legible shapes and consistent stroke endings.
Best suited for display-forward applications where personality and friendliness matter, such as headlines, logos, packaging, posters, and short UI or social graphics. It can also work for brief passages at larger sizes, where the rounded shapes and open counters remain clear and expressive.
The overall tone is warm and approachable, with a distinctly playful, retro-leaning softness. Its rounded geometry and cushioned terminals suggest an informal, welcoming voice that feels contemporary yet reminiscent of mid-century and early-digital display styles.
Likely intended as a modern rounded sans that emphasizes softness and approachability while keeping letterforms straightforward and readable. The consistent monoline construction and geometric curves point to a design goal of creating a distinctive, cheerful voice for branding and attention-grabbing typography.
The design favors simplified, highly smoothed forms over sharp diagonals, which reduces tension and increases friendliness in longer lines. Curves dominate even where straight strokes might typically appear, contributing to a cohesive, “molded” silhouette that stays consistent between uppercase, lowercase, and numerals.