Sans Normal Agmoj 17 is a regular weight, narrow, monoline, upright, short x-height font.
Keywords: headlines, posters, packaging, children’s, signage, friendly, playful, handmade, casual, quirky, approachability, informality, warmth, simplicity, personality, rounded, soft, bouncy, informal, compact.
This sans has rounded, softly swollen strokes with a subtly irregular, hand-drawn consistency. Curves are generous and slightly squashed, giving bowls and counters a compact, oval feel, while verticals stay clean and steady. Terminals tend to be blunt and rounded rather than sharply cut, and joins show mild asymmetry that adds texture without breaking legibility. Overall spacing is tight and economical, with a compact lowercase and simple, sturdy figures.
It works best for short-to-medium display text where its handmade softness can be felt—headlines, posters, packaging, café menus, and friendly signage. It can also suit children’s or educational materials where an informal, approachable voice is desirable, while remaining readable in brief paragraphs at comfortable sizes.
The tone is approachable and lighthearted, with a gentle wobble that reads as human and casual rather than technical. It suggests everyday friendliness—more like marker lettering than engineered geometry—while still staying clear enough for straightforward messaging.
The design appears intended to blend clean sans structure with a lightly hand-rendered finish, prioritizing warmth and approachability over strict geometric precision. It aims for a compact, efficient footprint while keeping rounded forms and subtle irregularities that add personality in running text and titles.
Uppercase forms feel tall and simplified, while the lowercase introduces more personality through slightly varied curves and a bouncy rhythm in words. Numerals are clear and sturdy, matching the rounded construction and maintaining an even, unpretentious color in text.