Sans Normal Akruf 11 is a bold, wide, monoline, upright, normal x-height font.
Keywords: branding, headlines, ui, posters, signage, modern, friendly, clean, confident, techy, approachability, clarity, modernity, brandability, impact, rounded, geometric, open apertures, high contrast-free, smooth curves.
A rounded, geometric sans with uniform stroke weight and broadly open counters. Curves are built from clean circular and elliptical forms, paired with straight, squared-off terminals that keep the rhythm crisp. Proportions feel generously set, with wide capitals and sturdy lowercase shapes; bowls are full and round, and joins are simple and uncluttered. Numerals match the letterforms in weight and curvature, maintaining the same solid, even color in text.
Well-suited to branding and logo wordmarks that want a modern, approachable voice, as well as headlines and poster typography where a dense, even text color helps with impact. The clear, rounded shapes also make it a good fit for UI labels and short to medium-length display copy, and for straightforward signage that benefits from a sturdy, legible silhouette.
The overall tone is contemporary and approachable, combining a friendly roundness with a firm, no-nonsense presence. It reads as clear and confident, with a slightly tech-leaning cleanliness that stays warm rather than sterile.
The design appears intended to deliver a contemporary geometric look with friendly round forms, prioritizing clarity and a strong, consistent typographic color. It balances softness and structure to stay readable while still feeling distinctive at display sizes.
Round letters like O/C/S appear especially smooth and consistent, while diagonals in forms like A/V/W/X are kept straight and decisive, adding structure to the otherwise soft geometry. The punctuation and accents aren’t shown, but within the displayed set the design maintains a cohesive, steady texture across lines.