Sans Other Bubik 7 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, children’s, comics, playful, quirky, friendly, lively, comic, personality, informality, humor, approachability, impact, hand-drawn, chunky, bouncy, rounded, irregular.
A lively, hand-drawn sans with chunky strokes and deliberately irregular geometry. Letterforms show subtle waviness in stems and uneven curves, with slightly inconsistent widths and a buoyant baseline that gives the set a bouncing rhythm. Corners tend to be softened rather than sharply squared, and counters are generally open and rounded, keeping the texture dark but readable at display sizes. Numerals follow the same informal construction, with simple, sturdy silhouettes that match the letters’ playful proportions.
Best suited for display typography such as posters, headlines, short phrases, and branding moments that benefit from a fun, informal voice. It can work well for kids-oriented materials, event flyers, playful packaging, and social graphics where character and emphasis matter more than quiet neutrality.
The overall tone is cheerful and mischievous, with a casual, cartoon-like energy. Its uneven rhythm and exaggerated shapes feel approachable and humorous rather than formal or technical, making it well suited to lighthearted messaging.
The font appears designed to deliver an expressive, hand-made feel while staying within a sans structure for straightforward readability. Its purpose is to inject humor and motion into titles and short copy through bouncy proportions and intentionally irregular strokes.
The design leans on intentional imperfections—tilting terminals, variable curve tension, and slightly uneven joins—to create personality. In longer text samples, the strong, animated forms hold attention but can become visually busy at smaller sizes or in dense paragraphs.