Sans Superellipse Etmom 3 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'Adversary BB' by Blambot, 'Neusa Neu' by Inhouse Type, and 'Beachwood' by Swell Type (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, energetic, confident, dynamic, industrial, space saving, impact, speed, modernity, condensed, oblique, rounded corners, superelliptic, blunt terminals.
A condensed oblique sans with heavy, uniform strokes and rounded-rectangle (superelliptic) counters. Curves and corners are softened throughout, giving letters a slightly squared, engineered feel rather than purely circular forms. The rhythm is tight and upright-to-forward leaning, with compact apertures and sturdy joins that hold together well in bold settings. Numerals and capitals share the same compact width and strong, blocky construction, with generally straight-sided forms and smoothly rounded transitions.
Best suited for impactful display roles such as headlines, posters, and branded messaging where a compact, high-energy voice is needed. It can work well for sports and automotive-style graphics, wayfinding or signage that benefits from tight set widths, and packaging or labels where bold, condensed text must stand out at a glance.
The overall tone feels fast, assertive, and contemporary, with a forward-leaning stance that suggests motion. Its compact proportions and punchy weight read as sporty and headline-driven, while the softened corners keep it approachable instead of aggressive.
The design appears intended to deliver maximum impact in minimal horizontal space, combining a forward-leaning stance with rounded-rectangle geometry for a modern, engineered look. Its consistent stroke weight and compact structure prioritize clarity and punch in large sizes and short-to-medium phrases.
The lowercase shows simplified, sturdy shapes with relatively closed apertures and a utilitarian, condensed texture in text. Round letters like o/c/e lean toward squarish bowls, and diagonals (v/w/x/y) are sharp and directional, reinforcing the kinetic feel. The design maintains a consistent, low-contrast stroke logic across letters and numerals, emphasizing solidity over calligraphic nuance.