Slab Contrasted Suhu 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Goodall' by Colophon Foundry, 'Shandon Slab' by Hoftype, 'Egyptian Slate' and 'Prelo Slab Pro' by Monotype, and 'Clinto Slab' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, signage, rugged, confident, retro, industrial, collegiate, impact, durability, headline emphasis, vintage tone, signage clarity, blocky, bracketed, ink-trap hints, chunky, sturdy.
A heavy, block-forward slab serif with broad proportions and tightly enclosed counters. Strokes stay largely even, with thick, rectangular slab terminals and subtle bracketing that softens joins without losing impact. The shapes are compact and dense, with squared-off curves, firm shoulders, and a steady baseline rhythm that reads as deliberately constructed rather than calligraphic. Numerals and capitals carry an especially stout, sign-like presence, while lowercase maintains a solid, workmanlike texture that remains readable at display sizes.
Best suited for display typography where impact and immediacy matter: headlines, posters, branding marks, and packaging fronts. It can also work for short, emphatic subheads or labels in layouts that benefit from a strong typographic anchor, especially when given ample tracking or leading.
The font projects strength and straightforwardness, with a classic, no-nonsense tone that evokes vintage printing, athletic lettering, and utilitarian signage. Its weight and broad stance give it a confident, assertive voice suited to attention-grabbing headlines.
The design appears intended to deliver maximum presence with a sturdy slab-serif structure, combining vintage-inspired forms with a simplified, highly legible silhouette. It prioritizes bold messaging and visual authority over delicacy, making it a practical choice for assertive editorial and branding applications.
In longer setting, the dark color and tight internal spaces create a bold typographic block, making line spacing and size important to preserve clarity. The overall geometry favors blunt terminals and squared curves, producing a consistent, rugged texture across mixed-case text and figures.