Sans Normal Nogoj 6 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Graphicus DT' by DTP Types, 'Futura EF' by Elsner+Flake, 'Futura' and 'Futura Paneuropean' by Linotype, 'Futura Now' by Monotype, 'Futura ND' by Neufville Digital, 'Futura PT' by ParaType, and 'Futura TS' by TypeShop Collection (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, confident, modern, playful, sturdy, high impact, approachability, modern branding, geometric clarity, rounded, geometric, soft corners, closed apertures, tight counters.
A heavy, rounded sans with geometric construction and softly eased corners throughout. Curves are broad and smooth, with compact internal counters and generally closed apertures that create a dense, punchy color on the page. Strokes stay even and solid, while terminals are blunt and clean rather than tapered. The lowercase shows single-storey forms (notably a and g), a simple vertical i/j with round dots, and overall compact spacing that reinforces the bold, cohesive texture. Figures follow the same chunky, rounded logic, reading clearly at display sizes with strong presence.
Best suited to headlines and short-form messaging where strong presence and quick recognition matter—branding, packaging, posters, and bold UI or signage elements. Its rounded forms also work well for youth-oriented or casual retail applications that benefit from a warm, approachable voice.
The tone is upbeat and approachable while still feeling assertive and contemporary. Its rounded geometry adds warmth and a slightly playful character, making the boldness feel friendly rather than aggressive. Overall it conveys reliability and straightforwardness with a modern, consumer-facing vibe.
Likely designed to deliver a high-impact sans that stays friendly through rounded geometry and simplified, geometric letterforms. The emphasis appears to be on clarity at larger sizes, cohesive visual texture, and a modern, versatile display voice for branding and marketing.
Round letters like O/C/G are notably circular and weighty, and diagonal-heavy shapes (K, V, W, X) keep crisp angles without becoming sharp due to the softened joins. The overall rhythm is compact and consistent, favoring impact and immediacy over airy openness.