Sans Normal Rebur 2 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, packaging, children’s, headlines, branding, playful, friendly, casual, quirky, handmade, approachability, handmade charm, display impact, casual tone, rounded, chunky, soft, bouncy, informal.
A heavy, rounded sans with softly swollen strokes and gently irregular contours that suggest hand-cut or marker-drawn shapes. Curves dominate the construction, with terminals that tend to blunt off rather than taper, giving letters a chunky, cushioned feel. Proportions are compact and lively: bowls are generous, counters stay open, and many glyphs show slight asymmetries and subtle width variation that create a bouncy rhythm across words. The overall texture is dense and attention-grabbing, with simple, unadorned forms and minimal internal detailing.
Best suited to display applications such as posters, playful branding, product packaging, stickers, and kids or hobby-oriented graphics where personality matters more than typographic neutrality. It can work for short paragraphs in friendly contexts, but its heavy texture and irregular rhythm will be most effective in headlines, pull quotes, and prominent UI labels.
The font reads cheerful and approachable, leaning into a crafty, kid-friendly personality rather than a clinical, engineered tone. Its wobble and soft geometry convey warmth and spontaneity, making text feel conversational and lighthearted.
The design appears intended to deliver a bold, friendly voice through rounded shapes and intentional irregularities, mimicking the charm of hand-drawn lettering while keeping forms simple and highly legible at larger sizes.
Spacing appears slightly loose and uneven in a way that reinforces the handmade effect, especially noticeable in mixed-case text. Numerals follow the same rounded, chunky logic as the letters, maintaining strong visual consistency at display sizes.