Sans Normal Afkiv 12 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Izmir' by Ahmet Altun, 'Lorin' and 'Luxora Grotesk' by Designova, 'II Vorkurs' by Increments, 'Gilroy' and 'Qanelas' by Radomir Tinkov, 'Pulp Display' by Spilled Ink, and 'Rotunda' by TipoType (names referenced only for comparison).
Keywords: branding, headlines, posters, ui labels, packaging, modern, dynamic, sporty, technical, confident, forward motion, modern utility, clear signage, brand impact, geometric, oblique, clean, crisp, compact.
This is an oblique sans with clean, geometric construction and smooth, round counters. Strokes are largely monolinear with minimal contrast, and terminals are crisp without decorative finishing. The italic angle is consistent across caps, lowercase, and figures, producing a forward-leaning rhythm with steady spacing. Uppercase forms are open and simplified (notably the C/G/S family), while the lowercase shows straightforward, functional shapes with round bowls and uncluttered joins.
It suits brand marks and headline settings where a clean, modern voice with built-in motion is helpful. The consistent stroke weight and open counters support short-to-medium text uses such as UI labels, captions, and packaging callouts, especially when a sporty or technical impression is desired.
The overall tone feels contemporary and energetic, with a purposeful forward motion typical of oblique styles. Its geometry and restrained detailing give it a pragmatic, technical character, while the round forms keep it approachable rather than severe.
The design appears intended as a versatile, modern oblique sans that combines geometric clarity with an energetic stance. It prioritizes legibility through open shapes and simple construction while using the slant to add emphasis and momentum.
Numerals are clear and robust, with rounded forms that echo the letterfit, and the set maintains strong consistency between circular letters (O/Q/0) and straighter constructions (E/F/T). The italic slant adds emphasis even at larger sizes, making the design read as assertive and active.