Slab Contrasted Urhi 3 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Pulpo' by Floodfonts, 'Bogue Slab' by Melvastype, and 'Clarendon' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, editorial, packaging, branding, heritage, authoritative, rugged, confident, impact, readability, warmth, character, bracketed, ball terminals, ink-trap feel, compact joins, sturdy.
A sturdy slab serif with strong, bracketed serifs and a generous set width. Strokes show noticeable modulation: verticals read heavier while curves and some horizontals taper, giving the face a carved, slightly calligraphic rhythm rather than a purely monoline slab. Many terminals finish in rounded, ball-like forms (notably on several lowercase letters and figures), and the joins feel compact and slightly pinched, adding a subtle “inked” texture. Counters are open and the overall color is dense but even, with robust capitals and a workmanlike lowercase.
This font is well suited to headlines, poster work, and editorial typography where a forceful, classic slab presence is desired. It can also support branding and packaging that want a dependable, vintage-leaning tone with enough personality to stand out in short phrases and titles.
The tone is confident and traditional, with an old-style, print-forward warmth. It suggests editorial seriousness and heritage craft, balancing rugged slab solidity with a slightly lively, human inflection in the curves and terminals.
The design appears intended to modernize a traditional slab serif by combining stout, bracketed slabs with more organic terminals and subtle stroke modulation. The goal reads as high-impact readability with a crafted, slightly historical flavor rather than a purely geometric or industrial slab.
The numerals are heavy and characterful, with prominent slabs and rounded terminals that match the lowercase’s softer finishing. Spacing in the sample text reads steady and readable, producing a strong typographic voice that holds together well at display sizes.