Sans Normal Dineh 10 is a light, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, editorial, packaging, signage, friendly, clean, modern, approachable, playful, friendliness, readability, modernity, simplicity, rounded, soft, geometric, open, airy.
A rounded sans with smooth, monoline strokes and softly squared terminals. Curves are built from near-circular bowls and generous radii, producing an even, calm rhythm across text. Counters are open and fairly large, with straightforward construction and minimal contrast; joins and corners are consistently softened rather than sharp. Overall proportions feel balanced and slightly roomy, supporting clear letterforms and an uncluttered texture in paragraphs.
Well-suited for user interfaces, product branding, and packaging where a soft modern feel is desired. Its open counters and steady rhythm also make it a solid option for short-to-medium editorial copy, captions, and general-purpose signage where clarity and approachability matter.
The tone is friendly and contemporary, with a gentle, easygoing warmth that comes from the rounded corners and open shapes. It reads as approachable and informal without becoming quirky, giving everyday copy a clean, inviting voice.
The design appears intended to deliver a clean, modern sans with a warmer, more human-friendly edge, achieved through rounded geometry and restrained detailing. It aims for broad readability while adding a subtle character that keeps text feeling welcoming rather than stark.
Round letters like O/C/G maintain consistent curvature, while terminals on forms such as E/F/L and the numerals keep a subtly softened, modern finish. The lowercase shows a simple, readable structure and the figures match the same rounded, low-friction styling, helping mixed text and numbers feel cohesive.