Print Rutu 3 is a bold, normal width, low contrast, italic, short x-height font.
Keywords: posters, packaging, branding, social media, headlines, playful, casual, friendly, breezy, youthful, hand-lettered feel, approachability, energy, personality, rounded, brushy, soft, bouncy, informal.
A lively handwritten print with rounded, brush-like strokes and softened terminals. The letterforms lean gently forward and keep an uneven, human rhythm, with slightly variable stroke edges that suggest a marker or brush-pen feel rather than rigid geometry. Counters are generally open and generous, curves are emphasized, and joins are smooth, producing a cohesive, readable texture in words. Capitals are simple and sturdy, while lowercase forms are compact and energetic, with a short-looking midline and springy proportions across the alphabet and numerals.
Well-suited to short-to-medium display text where an informal, human touch is desired—such as posters, café menus, product packaging, social graphics, and playful branding. It can also work for quotes and callouts when you want warmth and personality more than strict typographic neutrality.
The overall tone is upbeat and approachable, with a conversational, hand-drawn charm. It feels playful without becoming messy, giving text a friendly voice that suits lighthearted or personable messaging.
The font appears designed to mimic quick, confident hand lettering—clean enough for readability, but intentionally imperfect to preserve a personal, spontaneous feel. Its forward lean and rounded brush forms aim to add energy and friendliness to display typography.
The design maintains consistent slant and stroke weight while allowing natural variation in widths and shapes, which helps it feel authentic in longer passages. Numerals follow the same rounded, informal construction and sit comfortably alongside the letters for mixed text.