Print Rutu 7 is a bold, narrow, low contrast, italic, short x-height font.
Keywords: headlines, posters, packaging, children’s, social media, playful, friendly, casual, youthful, bouncy, handwritten warmth, informal branding, playful display, quick marker feel, rounded, brushy, marker-like, soft, quirky.
A lively, hand-drawn print with thick, rounded strokes and soft, blunted terminals. The letters lean forward with a quick, brushed rhythm and slightly uneven stroke boundaries that feel marker-written rather than mechanically perfect. Proportions are compact and somewhat tall, with small counters and simplified interior shapes; curves are generously rounded and joins are smooth, giving the overall texture a dense, punchy color. Spacing feels informal and variable, reinforcing the handwritten cadence across both uppercase and lowercase, with numerals matching the same buoyant, brushy construction.
Best suited to display use where a friendly handwritten voice is desired: posters, headlines, product packaging, café or retail signage, kids-oriented materials, and social graphics. It can also work for short pull quotes or emphasis in editorial layouts, especially when paired with a calmer text face.
The tone is upbeat and personable, with a casual, conversational energy. Its rounded forms and energetic slant suggest spontaneity and approachability, reading as fun and slightly quirky rather than formal or technical.
The design appears intended to mimic fast, confident marker lettering in a clean print style—prioritizing warmth, immediacy, and strong silhouette over strict geometric consistency. Its construction aims for clear recognition at display sizes while retaining the natural variation and bounce of hand lettering.
Uppercase forms are simplified and sturdy, while the lowercase leans more conversational with single-storey constructions and soft, looping gestures in letters like g, y, and z. The punctuation and sample text show the font holding together well in short phrases, where the lively stroke texture becomes part of the personality.