Sans Normal Rudak 5 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Avenir Next Paneuropean' by Linotype, and 'Alber New' and 'Hedley New' by moretype (names referenced only for comparison).
Keywords: ui text, body text, product design, signage, infographics, clean, modern, neutral, friendly, utilitarian, versatility, clarity, neutrality, modernity, rounded, geometric, open counters, humanist touch, crisp.
A clean sans with predominantly rounded, geometric construction and smooth, low-contrast strokes. Curves are circular and open, with generous counters and clear apertures that keep text readable at size. Terminals are mostly straight or softly cut, and the overall rhythm is even, with slightly varied glyph widths that avoid a rigid mono feel. Numerals are simple and legible, matching the letters’ straightforward, contemporary drawing.
It suits interface typography, general-purpose body copy, and product or brand systems that need a clean, contemporary sans. The open forms and uncomplicated numerals also work well for wayfinding-style signage and information graphics where quick recognition matters.
The tone is neutral and modern, leaning friendly rather than technical due to the soft curves and open shapes. It reads as approachable and practical, suitable for everyday communication without calling attention to itself.
The design appears intended as a versatile workhorse sans: contemporary, readable, and restrained, with soft geometry that keeps it from feeling sterile while remaining broadly applicable across digital and print contexts.
Uppercase forms feel stable and uncluttered, while the lowercase maintains a tidy, contemporary texture in paragraphs. The mix of rounded bowls and flat-sided joins gives the face a calm, consistent color across lines of text.