Sans Normal Irme 5 is a very bold, wide, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, packaging, branding, stickers, playful, friendly, retro, cartoon, cheerful impact, casual display, approachable branding, retro flavor, rounded, soft, bouncy, chunky, informal.
A heavy, rounded sans with a consistent forward slant and softly inflated shapes. Strokes are thick with gentle modulation and rounded terminals, producing a smooth, brushlike edge rather than sharp geometric joins. Counters are roomy and open, with broad bowls and a slightly squashed, horizontal feel that adds width and presence. The overall rhythm is lively and uneven in a controlled way, with subtle swelling through curves and joins that keeps forms from feeling rigid.
Best suited for short to medium-length display typography where personality and impact are needed, such as headlines, posters, packaging, and bold brand marks. It can work for punchy subheads or captions at larger sizes, but its heavy, playful texture may feel dense in long-running body text.
The font reads upbeat and approachable, with a buoyant, hand-drawn energy that feels casual and expressive. Its weight and soft curves give it a friendly confidence, leaning toward a nostalgic, poster-like tone rather than a corporate or technical voice.
Likely designed to deliver a bold, friendly display voice with a hand-touched, rounded look that stays legible while feeling energetic. The emphasis appears to be on warm curves, broad proportions, and a dynamic slant to create immediate visual charm.
In text settings the bold mass creates strong word shapes and high visibility, while the slant and rounded joins add motion. Figures are robust and simplified, matching the letterforms’ soft geometry and maintaining an informal, display-first character.