Sans Normal Sogun 8 is a regular weight, very narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, editorial, quirky, retro, bookish, whimsical, friendly, space-saving, personality, approachability, vintage flavor, condensed, rounded, soft terminals, airy spacing, hand-drawn.
A condensed sans with lightly irregular, humanist construction and rounded, gently tapered stroke endings. Curves are smooth and open, with a subtle liveliness in how strokes swell and narrow, giving letters an organic rhythm rather than strict geometric uniformity. The capitals are tall and streamlined, while lowercase forms stay simple and readable, with single-storey shapes and compact bowls. Numerals follow the same narrow proportions, with clear, open counters and a modest, even texture across lines of text.
Well-suited to headlines, short paragraphs, and pull quotes where a personable, slightly retro voice is desired. Its condensed width makes it practical for posters, packaging, and branding applications that need to fit more characters into limited horizontal space while maintaining clear letterforms.
The overall tone feels informal and slightly vintage, like a mid-century display face interpreted through a hand-made lens. Its narrow proportions and soft terminals give it a friendly, approachable character, while the small irregularities add personality and charm without becoming overly decorative.
The design appears intended to provide a compact, readable sans with a distinctive handmade warmth—combining tall, narrow proportions with soft, rounded finishing to create a memorable, friendly texture in both display and editorial settings.
In text, the narrow set and open counters keep paragraphs from getting too dark, though the tall ascenders and condensed widths make it feel distinctly vertical. The punctuation and basic symbols match the rounded, softened finishing found throughout the letterforms, supporting a consistent, casual voice.