Sans Normal Asrik 2 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, packaging, editorial, signage, friendly, casual, clean, approachable, modern, approachability, readability, contemporary neutrality, soft modernity, rounded, soft, open, humanist, playful.
A rounded sans with monoline strokes and softly tapered terminals that keep corners from feeling sharp. Proportions are clean and contemporary, with open apertures and generous counters that hold up well in continuous text. The uppercase has a slightly geometric backbone, while the lowercase introduces a more human, personable rhythm through round bowls and gently curved joins. Numerals are simple and legible, matching the same smooth, even stroke character.
It suits interface labels, onboarding screens, and product copy where a clear, personable sans is desired. The rounded construction also works well for contemporary branding and packaging, and it reads comfortably in short editorial passages and straightforward signage.
The overall tone is friendly and informal without becoming goofy. Rounded shapes and softened endings give it a welcoming, easygoing voice that feels modern and unpretentious.
The design appears intended to deliver a clean everyday sans with a warmer, softer edge than a purely geometric construction. Its open forms and rounded terminals suggest an emphasis on approachability and smooth readability across sizes.
Curves are dominant throughout, with consistent stroke modulation kept to a minimum and subtle optical corrections in round letters. The design favors clarity over strict geometry, producing an even texture in paragraphs and a relaxed feel in larger settings.